2023-05-09 ロイヤルメルボルン工科大学(RMIT)
◆この研究には、965人の豪州の消費者がパッケージングが食品廃棄物削減に果たす役割についての認識について調査された。包装による食品廃棄物削減のための代替的な包装デザインが提案されており、日付のラベリングの改善、バルク食品の区分けされたポーション、再封可能な包装、バクテリア汚染を防ぐ方法についての明確なコミュニケーションなどが含まれている。しかし、肉などの一部の食品には、現在のところ同じくらい効果的かつ実用的な代替品がほとんどないため、包装が避けられない場合もあると説明されている。
◆最後に、政府が公共政策を策定することで、消費者教育キャンペーンに頼らず、業界がより少ない廃棄物を出し、食品を保存するためにパッケージングを設計することが必要であると述べられている。
＜関連情報＞
食品廃棄物対策における食品包装の役割に対する消費者の認識 Consumer Perceptions of Food Packaging in Its Role in Fighting Food Waste
Linda Brennan,Caroline Francis,Eva L. Jenkins,Bruno Schivinski,Michaela Jackson,Eloise Florence,Lukas Parker,Sophie Langley,Simon Lockrey,Karli Verghese,Nhat Tram Phan-Le,Allister Hill and Maddison Ryder
Sustainability Published: 19 January 2023
DOI:https://doi.org/10.3390/su15031917
Abstract
Consumers are vital stakeholders in creating and reducing food waste. However, limited research into consumers’ perceptions of food waste and food packaging is available to inform research, packaging design or policy so that sustainable consumption practices among consumers might be better encouraged and enabled. By applying multivariate linear modelling to a sample of 965 Australian consumers, this study investigated consumers’ perceptions of packaging and packaging’s relationship to food waste. Overall, consumers perceived packaging waste as a more serious environmental issue than food waste. Most consumers did not consider food waste as an extreme environmental issue. Consumers’ perceptions of the seriousness of food waste also influenced their perceptions of packaging designed to reduce food waste. Significant differences between men and women and older and younger consumers were found regarding the relationship between packaging and food waste as well as food waste as an environmental issue. This study provides a detailed understanding of consumers and packaging, and it alerts designers and decision-makers to the differing attitudes towards food and packaging waste as well as the likelihood of consumers taking up more sustainable consumption practices.
